What Have Marketers Learned During the Pandemic and What Role Can Analytics Play in Forecasting the ‘Next Normal’

Eric T. Bradlow reflects on the evolving challenges leaders and organizations face during the pandemic, what the future may hold for business and sports through the lens of analytics, and the role analytics can play in shaping decisions.

Education
Marketing
Statistics

Ubiquity of Data

Female professional using virtual assistant at desk

3 Strategies for the Future of Voice-Enabled AI

Raghu Iyengar weighs in on what's ahead for this rapidly-growing technology in his recent Wharton Magazine op-ed.

Marketing

Ubiquity of Data

Sandra González-Bailón Named 2020-21 Penn Fellow

The Penn Fellows program provides leadership development to outstanding, midcareer Penn faculty members, selected from a pool of excellent candidates nominated by Penn’s deans, department chairs, and Faculty Senate leaders. Professor Sandra González-Bailón is among the 2020-21 cohort.

Communication

Consensus and Contagion in Society

Rakesh Vohra Wins SIGecom Test of Time Award

Warren Center Director Rakesh Vohra received the 2020 SIGecom Test of Time Award. Vohra’s paper, “Calibrated Learning and Correlated Equilibrium,” originally published in 1997, has served as an essential contribution to the literature on game theory.

Economics
Electrical and Systems Engineering

Resilience in Networked Systems

What the 1968 Kerner Commission can teach us

Criminologist and statistician Richard Berk, who worked on the report as a graduate student, explains the systemic racism and poverty found to underlie violent unrest in the 1960s and where COVID-19 and the economy fit today.

Criminology
Statistics

Social Norms for Algorithms

Dani Bassett receives OHBM 2020 Early Career Investigator Award

Each year, the Organization for Human Brain Mapping recognizes the outstanding contributions of members in the field of human brain imaging. Dani Bassett has received their 2020 Early Career Investigator Award.

Bioengineering
Electrical and Systems Engineering

Evolution, Emergence and the Brain

A unique recession amidst a global pandemic

The U.S. economy officially entered a recession in February as the viral pandemic started its sweep across the nation. Francis Diebold shares why this one is unprecedented, and what to expect in the coming months.

Economics
Finance
Statistics

Ubiquity of Data

Everything you’ve read about contact tracing apps is wrong

Lyle Ungar addresses the effectiveness of contact tracing apps in his recent Medium op-ed. "Technology can reduce the cost of contact tracing, but in the end, contact tracing is not an app, but a combined effort between technology, human tracers, and the general population," he writes.

Computer and Information Science

Consensus and Contagion in Society

How Tamil Nadu Used Technology to Tackle the Coronavirus Crisis

In this interview, Santosh Misra, CEO of the Tamil Nadu e-Governance Agency (TNeGA), spoke with Raghuram Iyengar about the role that TNeGA played in e-governance for the state and the initiatives the agency deployed to contain the crisis.

Marketing

Ubiquity of Data

How Facebook, Twitter and other data troves are revolutionizing social science

A new breed of researcher is turning to computation to understand society — and then change it. Duncan Watts discusses changes to traditional social science and computational social science in this recent Nature news feature.

Communication
Computer and Information Science
Operations Information and Decisions

Consensus and Contagion in Society

News

What Have Marketers Learned During the Pandemic and What Role Can Analytics Play in Forecasting the ‘Next Normal’

3 Strategies for the Future of Voice-Enabled AI

Sandra González-Bailón Named 2020-21 Penn Fellow

Rakesh Vohra Wins SIGecom Test of Time Award

What the 1968 Kerner Commission can teach us

Dani Bassett receives OHBM 2020 Early Career Investigator Award

A unique recession amidst a global pandemic

Everything you’ve read about contact tracing apps is wrong

How Tamil Nadu Used Technology to Tackle the Coronavirus Crisis

How Facebook, Twitter and other data troves are revolutionizing social science