How ‘Resilient Marketing’ Can Prepare Businesses for the Next Disruption

A new e-book by experts at Wharton and McKinsey, including Warren Center affiliate Raghu Iyengar, offers guidelines to help marketers grapple with today’s challenges and make their organizations better prepared for the next major economic disruption.

Marketing

Resilience in Networked Systems

Mathematical model that ‘changed everything’ turns 25

In 1998, Steven Strogatz and Duncan Watts proposed a mathematical model that would not only provide a way of seeing and understanding a wide range of networks, but would mobilize scientific communities across disciplines to turn toward their study. The work ushered in the modern era of network science.

Communication
Computer and Information Science
Operations Information and Decisions

Resilience in Networked Systems

Can anyone predict the future of cryptocurrency right now?

“The crypto space changes so rapidly that making predictions is always dangerous,” says Kevin Werbach, who sees the absence of an explicit legal framework in the U.S. as a key challenge. for the future of the blockchain and digital-asset industry.

Legal Studies & Business Ethics

Resilience in Networked Systems

Ask Like an Expert: What Can Network Theory Offer Public Health?

Moved to action by the Covid-19 pandemic, Shirin Saeedi Bidokhti and Saswati Sarkar use their expertise in wireless networking to create improved testing and vaccination strategies for disease containment.

Electrical and Systems Engineering

Resilience in Networked Systems

FTC Chair Khan Names Aviv Nevo as the Agency’s Director of Bureau of Economics

Aviv Nevo has been appointed to serve as Director of the FTC’s Bureau of Economics. “I’m excited that we will have Aviv on board as the FTC’s director of the Bureau of Economics,” Chair Khan said. “His insights and expertise will be an asset to our agency and to our work serving the American public.”

Economics
Marketing

Resilience in Networked Systems

What the FTX Collapse Means for the Cryptocurrency Market

The rapid fall of FTX makes clear that better regulation is necessary to protect investors and reduce crime in the cryptocurrency market. Kevin Werbach, a longtime advocate of stronger oversight, explains why the path to regulation isn’t a straight line.

Legal Studies & Business Ethics

Resilience in Networked Systems

Wharton launches Ivy League’s first certification program in the metaverse

Kevin Werbach outlines three takeaways about Wharton's new certificate program on the emerging technology. This six-week online program on Business in the Metaverse will run from Sept. 12 to Nov. 6, making it the first Ivy League certificate program on the metaverse.

Legal Studies & Business Ethics

Resilience in Networked Systems

Smarter health: How Greece used AI to reopen its borders and curb COVID

On Boston’s WBUR, Hamsa Bastani discusses how Greece used artificial intelligence to speed up the reopening of its borders during the pandemic even though the country had limited testing capacity and little money.

Operations Information and Decisions

Resilience in Networked Systems

2022 NVMW Persistent Impact Prize

Benjamin Lee has received the 2022 Non-Volatile Memories Workshop (NVMW) Persistent Impact Prize for his paper on "Architecting phase change memory as a scalable DRAM alternative," which appeared in ISCA 2009.

Electrical and Systems Engineering

Resilience in Networked Systems

Inside the Supply Chain Crisis

The worldwide supply chain, so prized for its efficiency, has struggled to withstand the critical disruptions the pandemic caused and to meet the consumer demands created by an almost-overnight reordering of everyday life. Gad Allon comments in this Wharton Magazine article.

Operations Information and Decisions

Resilience in Networked Systems

News

How ‘Resilient Marketing’ Can Prepare Businesses for the Next Disruption

Mathematical model that ‘changed everything’ turns 25

Can anyone predict the future of cryptocurrency right now?

Ask Like an Expert: What Can Network Theory Offer Public Health?

FTC Chair Khan Names Aviv Nevo as the Agency’s Director of Bureau of Economics

What the FTX Collapse Means for the Cryptocurrency Market

Wharton launches Ivy League’s first certification program in the metaverse

Smarter health: How Greece used AI to reopen its borders and curb COVID

2022 NVMW Persistent Impact Prize

Inside the Supply Chain Crisis